The existing-customer economy, mapped
Once the welcome is spent, bookies switch from courtship to retention: free bet clubs (stake £25 in a week, collect £5), event reloads around big fixtures, boosts with caps, and the occasional 'we miss you' token when you've been quiet. Real value exists here, but it's smaller, conditional, and priced to keep you active rather than to win you — read club terms for minimum odds and qualifying markets exactly as you would a welcome.
Why we don't track them (yet)
Retention offers are personalised, rotated weekly, and frequently untrackable from outside an account — the opposite of what our verify-and-date method needs. What we can promise: ten welcomes, verified where published, one per bookmaker — a punter working the full wall banks £340+ of decoded value before the existing-customer economy ever matters. When stable, verifiable retention offers appear, Offer Watch is where they'll land.
